Campaign to promote debut novel 'People I know who knew my mother' by Arjen Lubach.
Meulenhoff publishers
Two animated trailers for use on in-store screens, web, TV and presentations.
Best commercial video, 2006 (Golden Heron).
Concept, illustration, animation, editing.
Creating style: chiaroscuro nice, but too dark and dramatic.
So a lighter-hearted style, more ironic humor amid darker notes.
And an extra style for tall story-within-a-story.
19-second version for internet video with more of a 70' - 80's family photo look.
So a lighter-hearted style, more ironic humor amid darker notes.
And an extra style for tall story-within-a-story.
19-second version for internet video with more of a 70' - 80's family photo look.
Arjen Lubach (sound design, music, consultation on script)
James M. Boekbinder (storyboard for short trailer, adaptation of novel)
James M. Boekbinder (storyboard for short trailer, adaptation of novel)